According to recent studies, 32% of U.S. online shoppers have made at least one purchase based on the product images that they have seen on Pinterest and other photo services. The study also reported that another 37% of consumers have seen some products that they would like to buy on websites like Pinterest, but have not yet made a purchase.
Fast-forward less than two years and Promoted Tweets, along with equivalents from Facebook and other social networks, are now officially among the fastest growing sectors of online advertising.
I believe that ‘social organizations’ will be the ones which will thrive over the next decade. A social organization is one that leverages mass collaboration to improve business agility and customer delight. By the end of this decade, the millennial generation will comprise over 75 percent of the workforce. That future workforce is mobile, social and hyper-connected, with a deep desire for a real-time understanding of events.
Linkedin gives you a platform to position your personal brand as the expert in your industry. It helps to raise people perception of your professional image and credibility.
If you are not taking advantage of social media as a restaurant, you must be out to lunch.
Instagram pictures provide a great collage and give your audience a better insight into your company. You can promote anything your company may be doing—from products/services to employees to customers to conferences.
Are you ready?Here, then, are 200+ case studies of social media and content marketing examples shared on Twitter from September 1, 2011 through August 31, 2012.